Zahnarztpraxis Katrin Wernstedt
Katrin Wernstedt is a dentist in Mainz. She is specialised in working with anxiety patients. For the art direction I’ve decided to focus on anxiety patients and on the problem that people don’t have a problem to go to other doctors, but really don’t like to go to a dentist. So for the images and her Corporate Identity we’ve decided to work out the topics around teeth and dentist in a playful way.
Tasks: art direction, web design, logo redesign, photography, business cards, anamnese bow, stationary, appointment cards